Nathan Ricks Net Worth (2025)

Nu Skin has produced some of the most successful leaders in network marketing. But few have left a legacy as impactful as Nathan Ricks. He was one of Nu Skin’s top earners and built one of the largest downlines in the company’s history. But just how much did he earn? Nathan Ricks’ net worth isn’t just about the numbers, it is proof of his strategy, leadership, and long-term vision in MLM. Let’s get to know this MLM legend up close!

Nathan Ricks Bio

Early Life & Career Beginnings

Nathan Ricks was a man with many passions. He was born in Utah and grew up with a passion for sports. He attended Olympus High School, where his passion for football grew, and he played the center position. This is also where he met the love of his life, Joyce Tillotson. They both graduated in 1978 and got married in the Salt Lake City Temple on April 12, 1983.

Nathan’s business acumen had always been sharp. His work ethic and determination in everything he did made him a successful businessman, even before he joined Nu Skin MLM. He owned and operated his own brokerage firm in Salt Lake City. He was also recognized as a top sales associate for AT&T. These early life experiences helped him build strong business skills.

Family Life and Personal Life

Aside from his business accomplishments, Nathan Ricks was a family man. He married his high school sweetheart. They built a beautiful life together with their four daughters, Jessica, Jennifer, Rebecca, and Elizabeth. His family was everything to Nathan, and he made sure they had experiences, memories, and values that would last a lifetime. His acquaintances have always mentioned that he was deeply devoted to his family and loved them immensely.

Nathan loved spending time outdoors with his family. He enjoyed riding horses, mountain biking, and snowmobiling at their family ranch. He had a deep passion for flying, and achieving his goal of becoming a Pilot in Command was a proud milestone. He used his plane to transport friends to medical treatments, funerals, and other important moments.

Beyond his immediate family, Nathan had a way of making everyone feel like family. Friends, business partners, and those he mentored all saw him as someone they could count on. His legacy isn’t just in the success he built but in the relationships he nurtured.

Success in Nu Skin

Nathan Ricks’ Journey in Nu Skin began in 1989, marking a significant turning point in his career. Despite starting later than some of the other successful nu skin top earners, his dedication was unparalleled. Within the first four months, he built an independent distributor force of 100,000 people. He even established an organization known as One Team Global (OTG), which grew into a network of 500,000 distributors across 52 countries.

Later, Nathan became a 16-year Team Elite Executive and a member of the $20 Million Dollar Circle. His ability to inspire and mentor others was just as impressive as his earnings.

Nathan Ricks’ Net Worth and Achievements

Nathan Ricks wasn’t just a high achiever in network marketing. He was one of the biggest success stories in Nu Skin’s history. Over his decades-long career, he built a massive distributor network that generated over $1 billion in annual product sales. In fact, Nathan Ricks's net worth has been estimated to be around $50 Million. This figure came from various income streams, including commissions, bonuses, and leadership incentives.

So what led to his incredible success? Let’s break down the key milestones in his Nu Skin journey.

1989- Nathan embarked on his career in Nu Skin.

Early 1990s- He played a pivotal role in launching Nu Skin Japan and achieved first-year sales of $135 Million. This was the highest for any foreign company entering the Japanese market at that time.

Late 1990s- Developed the “Right Place, Right Time, Right Now” audio tape series, selling over 2 million copies in 8 years.

1991- Nathan Ricks organized one of the largest “live” telephone conference calls using AT&T’s MultiPoint Satellite system. The system reached the maximum capacity of 10,000 callers.

1993- Created the iconic sales video “Catching the Wave”. This video sold over 3 million copies and became a key recruitment tool for Nu Skin distributors.

2000s- Nathan’s organization, One Team Global (OTG) expanded to over 500,000 distributors across 52 countries. The organization contributed to nearly $1 Billion in annual product sales.

2013- His career earnings from Nu Skin surpassed $45 Million.

2020- Nathan continued to be recognized as a leading figure in network marketing. He shared his insights and experiences through speaking engagements and interviews.

Real Estate Business Ventures

Nathan Ricks wasn't just a Nu Skin Success story. He also made a big impact in real estate. In 2000, he helped create Millrock Park, a high-end office space in Holladay, Utah. By 2006, he played a key role in shaping Silicon Slopes with Thanksgiving Park and Thanksgiving Station, in Lehi, Utah. These real estate developments played a huge part in attracting major tech companies to Lehi.

In 2015, he and his son-in-law, Andrew Bybee, launched STACK Real Estate. They began developing projects like Sandy Towers, SoJo Station, and the Younique MLM headquarters. His forward-thinking approach also influenced Utah’s Housing Transit Reinvestment Zone (HTRZ) legislation.

Nathan Ricks’ Tragic Passing

On January 2, 2023, Nathan Ricks tragically passed away in a plane crash at Provo Municipal Airport. He was flying the plane with his friend Brent Beardall, who was in the cockpit beside him. His wife Joyce Ricks and Dane Margettes of Holladay were other passengers on the plane. The aircraft crashed shortly after takeoff. While Brent, Joyce, and Dane sustained minor injuries, Nathan was pronounced dead at the scene.

Nathan’s passing was a huge loss to his family, friends, and the Nu Skin business communities. He was not only a successful entrepreneur but also a passionate pilot who loved what he did. Though his life was cut short, the lessons he taught, the people he helped, and the impact he made will continue to inspire many for years.

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