With changing lifestyles, the food and beverage choices for people have changed a lot. Energy drinks are one of the finest examples of this change.
As per industry research, the energy drink market size is $86.64 billion and is expected to grow from USD 93.84 billion in 2023 to USD 177.58 billion by 2031.
Amidst this growth potential, some MLM companies ventured into this market and made profits. In this article, we are going to talk about top MLM energy drink companies in detail.
This Article Contains:
Top 11 MLM Energy Drink Companies (2024)
Before we proceed with the list, it is worth mentioning that we considered some aspects of top MLM energy drink companies to frame the list. Some of the primary aspects are their global revenue and achievements.
1. Amway
Amway is one of the most successful energy drink direct-selling companies in the world.
Founders | Richard M. DeVos, Jay Van Andel |
CEO | Milind Pant |
Location | USA |
Year Founded | 1959 |
Company Size | 10,000+ employees |
Product Categories | Nutrition, Beauty, Self-care products |
Achievements | Amway is Listed in the Top 100 privately held companies in the United States. |
Revenue | $8.1 Billion |
Website | https://www.amwayglobal.com |
2. Herbalife
Herbalife is the global leader in energy drink MLM companies in the world. It deals in several categories in the self-care niche.
Founder | Mark Hughes |
CEO | Michael Johnson |
Location | USA |
Year Founded | 1980 |
Company Size | 10,000+ employees |
Product Categories | Health and Wellness |
Achievements | Herbalife Nutrition Foundation is the Winner of the 2024 Regional Humanitarian Award. |
Revenue | $5.1 Billion |
Website | https://www.herbalife.com/ |
3. Forever Living Products
Forever Living is considered as the best MLM in the energy drink niche. This is because of the need to manage weight and the quality of energy drinks.
Founder | Rex Maughan |
CEO | Rex Maughan |
Location | USA |
Year Founded | 1978 |
Company Size | 10,000+ employees |
Product Categories | Aloe Vera based products, weight loss, and skincare solutions. |
Achievements | FLP is the Winner of the Best Daily Exfoliator category (Woman & Home Beauty Awards 2021). |
Revenue | $4.45 Billion |
Website | https://www.foreverknowledge.info |
4. Le-Vel
A dynamic player in the network marketing industry, Le-Vel is renowned for its innovative energy drink offerings.
Founders | Jason Camper and Paul Gravette |
CEO | Jason Camper |
Location | USA |
Year Founded | 2012 |
Company Size | 10K+ employees |
Product Categories | Energy drinks and nutritional supplements. |
Revenue | $450 Million |
Website | https://le-vel.com/about |
5. Unicity
Among the top 11 energy drink network marketing companies, Unicity stands out with its comprehensive range of health and wellness products.
Founder | Rexall Sundown |
CEO | Stewart Hughes |
Location | USA |
Year Founded | 2001 |
Company Size | 500-1,000 employees |
Product Categories | Nutritional supplements, energy drinks, and wellness products. |
Achievements | Unicity was Honored as one of the Top 500 Privately-held Businesses in the USA. |
Revenue | $178.7 Million |
Website | https://www.unicity.com |
6. Life Plus
Life Plus ranks among the top food and beverage MLM Companies; it is renowned for its high-performance energy solutions and commitment to wellness.
Founders | Nicolas Chiquet, Guillaume Remond, Jean-Pierre Martin, and Alban Roux. |
CEO | Michelle Batchelor |
Location | UK |
Year Founded | 1989 |
Company Size | 501-1,000 employees |
Product Categories | Energy drinks and related wellness products. |
Revenue | $322.8 Million |
Website | https://ww1.lifeplus.com/de/de/ |
7. Yoli
This brand is known for its top-notch energy drinks in the industry. Passion energy drink powder is one of their best-sellers.
Founders | Corey Citron, Robby Fender, Daren Falter |
CEO | Robby Fender |
Location | USA |
Year Founded | 2008 |
Company Size | 51-200 employees |
Product Categories | Health supplements |
Revenue | $273.9 Million |
Website | https://yoli.com/ |
8. Vemma
Next on the list of top beverage MLM companies is Vemma. It is known for its cutting-edge nutritional drinks and supplements aimed at improving one's overall health.
Founder | BK Boreyko |
CEO | BK Boreyko |
Location | USA |
Year Founded | 2004 |
Company Size | 51-200 employees |
Product Categories | Energy drinks |
Achievements | The GDUSA American Inhouse Design Awards honored Vemma with three different awards in packaging and quality. |
Revenue | $200 Million |
Website | https://vemmaretail.com/ |
9. Youngevity
Youngevity is a prominent energy drink multi level marketing specializing in energy drinks and nutritional products.
Founder | Dr. Joel Wallach |
CEO | Steve R. Wallach |
Location | USA |
Year Founded | 1996 |
Company Size | 10,000+ employees |
Product Categories | Nutritional supplements, gourmet coffee, skincare products, essential oils, and more. |
Revenue | $100 Million |
Website | https://youngevity.com |
10. Jeunesse Global
Jeunesse is a wellness MLM company with a wide range of skincare products. However, they also deal in a popular energy product called Nevo Powder.
Founders | Randy Ray and Wendy Lewis |
CEO | Jason Borné |
Location | USA |
Year Founded | 2009 |
Company Size | 201-500 employees |
Product Categories | Skincare and Energy drinks. |
Achievements | Jeunesse has ranked among the Top 20 companies on the Direct Selling News Global 100 list since 2016. |
Revenue | $83.4 Million |
Website | https://www.jeunesseglobal.com/ |
11. Rain International
Rain International is a leading network marketing energy drink specializing in seed-based nutritional products and wellness products.
Founder | Byron Belka |
CEO | Byron Belka |
Location | USA |
Year Founded | 2011 |
Company Size | 51-200 employees |
Product Categories | Nutritional supplements, including seed-based health products. |
Achievements | Rain International Ranked As Triple AAA+ Opportunity For 2024. |
Revenue | $46 Million |
Website | https://rainintl.com/ |
Sl. no | Company Name | Year Founded | Company Size | Revenue |
---|---|---|---|---|
1 | Amway | 1959 | 10,000+ employees | $8.1 Billion |
2 | Herbalife | 1980 | 10,000+ employees | $5.1 Billion |
3 | Forever Living Products | 1978 | 10,000+ employees | $4.45 Billion |
4 | Le-Vel | 2012 | 10,000+ employees | $ 450 Million |
5 | Unicity | 2001 | 501-1,000 employees | $178.7 Million |
6 | Life Plus | 1989 | 501-1,000 employees | $ 322.8 Million |
7 | Yoli | 2008 | 51-200 employees | $ 273.9 Million |
8 | Vemma | 2004 | 51-200 employees | $ 200 Million |
9 | Youngevity | 1996 | 10,000+ employees | $ 100 Million |
10 | Jeunesse Global | 2009 | 201-500 employees | $ 83.4 Million |
11 | Rain International | 2011 | 51-200 employees | $ 46 Million |
Reasons Why Energy Drink MLM Companies Become Successful
Getting success in global MLM market is not easy, however, these companies could make a different identity in people's minds and improved their business across the globe. Here are some main reasons for their success:
1. E-commerce Integration
Companies like Nu Skin have introduced the use of personal eCommerce portals in their business processes. This simplified the transactions for their IBOs. And this helped in easy and convenient ordering and tracking of products on the customer end.
Moreover, they allowed the promotion of Nu Skin's products on social media with clear social selling guidelines. Hence, the company could reach a younger audience more effectively.
Want to know how E-commerce integration can skyrocket your business? Read our latest blog on: E-Commerce Integration: Revolutionizing Multi-Tiered Marketing.
2. Young Audience
More than 30% of kids ages 12 to 17 consume energy drinks regularly. These companies like Amway did a good research on market using data analytics tools to segment their audiences like athletes and students. By finding the right target audience, they used platforms to engage them and convert them into regular customers.
3. Social Media
This is an important and common factor among these network marketing energy drink companies. A vast majority of these direct selling energy drink companies leveraged the power of social media and used reached out to their target audience.
As a result MLM energy drinks could reach more people. Which definitely played a vital role in improving their engagements and leads.
Looking to leverage social media to improve your MLM business's brand awareness? Read our comprehensive blog on: MLM Social Media Strategy.
Why You Should Choose MLM Energy Drink Companies
You may be wondering if these MLM companies are for you, right? Let us take this question pragmatically and guide you on why you should associate with MLM energy drink companies.
1. Automation Tools
Some companies like Amway and Herbalife use CRM and automation tools to ensure their business runs smoothly. As all of the daily tasks are automated, IBOs can simply focus on expanding their network and eventually make profits for themselves.
Do you have the right set of tools for your network marketing business? Read our latest blog on Top network marketing automation tools.
2. Easy Sales
As energy drinks are one of the commodities in high demand among a young audience, they are quite easy to sell. Moreover, many of the energy drink companies allow their users to sell it on E-commerce platforms; this ensures hassle-free sales.
3. Global Reach
The above-mentioned companies have a good international presence. Due to global reach, the IBOs can get international exposure and adequate support to achieve heights in their career. Hence, choosing these companies can be a wise decision.
Want to improve your brand awareness and lead generation but don’t know how to get started? Read our latest blog on: Top 11 MLM Lead Generation Ideas (2024)
4. Compensation Plans
Direct selling organizations like Herbalife are known for their transparent and fair compensation plans. This allows you to create a clear blueprint of your direct selling career and get ahead in terms of earning and skills.
But is that all? These are the only things to be considered before joining a direct selling company. There are a couple more things to be checked; read our detailed guide on : What to know before joining an MLM
Conclusion
So far, we have discussed all the top MLM energy drink companies in 2024. It can be observed that these companies have come a long way in using personalized marketing strategies to attract younger audiences.
However, it was the usage of advanced AI and marketing automation tools that paved the way for success for these companies. Hence, choosing a Global MLM Software is more than just a necessity for your MLM business.
FAQs
1. What are the unique selling points of energy drinks compared to competitors?
Energy drinks often emphasize ingredients for enhanced energy, various flavors, and branding that appeals to specific demographics like athletes or students.
2. What kind of support and training these MLM companies offer to business partners?
MLM companies typically provide comprehensive training on product knowledge, sales techniques, and marketing strategies. However, they also offer support through webinars, conferences, and mentorship programs.
3. What are the expected profit margins and potential earnings for business partners?
The profit margins vary from one company to another. Hence, one must read the compensation plans properly and spark clear communication with the company's officials about potential earnings before joining.
Disclaimer: Global MLM Software do not endorse any companies or products mentioned in this article. The content is derived from publicly available resources and does not favor any specific organizations, individuals or products.
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