Young Living Company Overview

Young Living MLM company specializes in essential oils and wellness products. It traces its roots back to the early 1990s when founder Gary Young began cultivating his passion for essential oils. Drawing inspiration from his travels to various countries, Young explored ancient wellness practices and botanical remedies.

In 1993, he officially established Young Living, setting up shop in Riverton, Utah. Young's vision was to share the benefits of essential oils with the world while promoting holistic well-being. As interest in natural remedies grew, so did Young Living, expanding its product line and distributor network globally.

The company now has a revenue of $2 billion, and offers a wide range of essential oils, including single oils and blends, as well as other wellness products such as supplements, personal care items, and home cleaning solutions, all infused with the benefits of essential oils.

Young Living Company Overview

Brief Overview of Young Living MLM Company

Information Details
Founder D. Gary Young
Year Founded 1993
Revenue $2,000 Million
Headquarters Lehi, Utah
Company Size 1,001-5,000 employees

Mission Statement

“We honor our stewardship to champion nature's living energy, essential oils, by fostering a community of healing and discovery while inspiring individuals to wellness, purpose, and abundance.”

Young Living's mission statement reflects a deep commitment to both environmental stewardship and human well-being. By championing nature's living energy, essential oils, the company emphasizes a holistic approach to wellness that harnesses the power of natural remedies.

Through fostering a community of healing and discovery, Young Living MLM company creates an environment where individuals can learn about and experience the benefits of essential oils firsthand. This community serves as a support system, encouraging individuals to embark on their own wellness journeys while also providing resources and guidance along the way.

Furthermore, the mission statement highlights the company's aspiration to inspire individuals to find purpose and abundance in their lives. By promoting wellness, purpose, and abundance, Young Living seeks to empower individuals to live fulfilling and enriched lives, both physically and emotionally, ultimately contributing to a healthier and more harmonious world.

Quotes from Amway Leaders

Mary Young, Chief Executive Officer

“We at Young Living know that a brighter, more abundant future for women throughout the world takes commitment and strategic planning. Through the Young Living Foundation, we invest in long-term, sustainable change that impacts women of all ages from across the globe.”

Mary Young

CEO, Young Living

Ben Riley, President

"As a leading brand in our industry, it is important for us to ensure that Young Living's environmental commitment extends beyond producing premium essential oils and wellness products to making a lasting positive impact on the planet and in the communities we serve."

Ben Riley

President of Young Living

Values

Catering to the Needs of Members

At the core of Young Living's philosophy is a dedication to catering to the needs of its members. This commitment extends beyond providing quality products to encompass a holistic approach to customer service.

By prioritizing the well-being and satisfaction of its community, Young Living multi level marketing company cultivates lasting relationships built on trust and support. Whether through personalized assistance, educational resources, or responsive communication, the company strives to empower its members to achieve their wellness goals and thrive in their journey with essential oils.

Walking the Talk: Embracing the Lifestyle

Young Living network marketing company not only promotes the benefits of essential oils but also embodies the lifestyle it advocates. By "walking the talk," the company demonstrates authenticity and credibility, earning the trust and respect of its community.

From the sourcing of ingredients to the development of wellness programs, every aspect of Young Living's operations reflects a genuine commitment to natural living and holistic health. By embracing this lifestyle themselves, the company's leaders and employees inspire others to adopt healthier habits and prioritize their well-being.

Positivity: Fostering an Optimistic Culture

Positivity permeates every aspect of Young Living's culture, fostering an environment of optimism, encouragement, and resilience. Whether interacting with team members, distributors, or customers, the company strives to cultivate a spirit of positivity that uplifts and motivates.

Through inspirational messaging, supportive communities, and a focus on gratitude and mindfulness, Young Living empowers individuals to approach life's challenges with a positive mindset, leading to greater happiness, fulfillment, and overall well-being.

Integrity and Good Judgment

At Young Living, integrity and good judgment serve as guiding principles in all endeavors. The company upholds the highest ethical standards in its interactions with stakeholders and the broader community.

By demonstrating honesty, transparency, and accountability in its actions, Young Living builds trust and credibility, fostering long-term relationships based on mutual respect and integrity. Through sound decision-making and ethical conduct, the company ensures the integrity of its products, operations, and relationships, earning the loyalty and confidence of its members and customers.

Openness to Change: Embracing Innovation

Young Living embraces change as an opportunity for growth and innovation. With a dynamic and adaptable mindset, the company remains agile in response to evolving market trends and consumer preferences.

By staying abreast of emerging technologies, scientific research, and industry developments, Young Living continuously seeks new ways to enhance its products, services, and operations. By embracing change and innovation, the company remains at the forefront of the essential oils industry, driving progress and shaping the future of holistic wellness.

Good Communication: Fostering Connection and Understanding

Effective communication lies at the heart of Young Living's success, fostering connection, collaboration, and understanding among its team members, distributors, and customers. Through clear, transparent, and timely communication, the company builds trust, facilitates collaboration, and strengthens relationships.

Whether through educational resources, social media engagement, or direct interactions, Young Living strives to provide relevant information and support to its community, empowering individuals to make informed decisions and achieve their wellness goals.

Milestones

1

1993

Young Living Essential Oils founded by Gary Young in Riverton, Utah, with the goal of producing and distributing high-quality essential oils.

2

1994

The company establishes its first farm, the Whispering Springs Farm in Mona, Utah, to grow and cultivate botanicals for essential oil production.

3

1996

The company projects annual sales of between $8 and $10 million.

4

2009

The company inaugurates the Young Living Academy in Chongon, Ecuador, to provide education and resources to children and families in need.

5

2009

The company launches the D. Gary Young, Young Living Foundation, dedicated to empowering individuals and communities worldwide.

6

2014

Young Living opens its Global Headquarters in Lehi, Utah, to accommodate its growing operations and workforce.

7

2017

Young Living introduces the Seed to Seal® quality commitment, ensuring the purity of its essential oils from sourcing to production.

8

2019

Young Living acquires Nature's Ultra, a company specializing in CBD products, expanding its offerings to include CBD-infused essential oils.

9

2019

The company surpasses $1 billion in annual sales revenue, solidifying its position as a global leader in the essential oils industry.

10

2023

Young Living surpasses $2 billion in yearly revenue

Leadership Team at Young Living

Mary Young, Chief Executive Officer
Mary Young

Chief Executive Officer

Ben Riley, President
Ben Riley

President

Kelly Case, Chief of Staff
Kelly Case

Chief of Staff

Melissa Bishop, Chief Financial Officer
Melissa Bishop

Chief Financial Officer

Brant Bishop, Chief Legal Officer
Brant Bishop

Chief Legal Officer

Young Living Products

With a warm and balsamic aroma, Cedarwood essential oil creates a soothing and comforting atmosphere. Whether diffused or added to skincare products, Cedarwood promotes relaxation and can support the appearance of healthy-looking hair when applied topically or massaged into the scalp.

Cedarwood Essential Oil.webp

Life 9 is a high-potency probiotic blend that supports healthy digestion and gut health. Formulated with nine beneficial bacteria strains, it helps maintain normal intestinal function, promoting overall well-being. Packaged with a dual-sorbent desiccant and special bottle and cap, Life 9 ensures freshness and effectiveness.

Life 9 - 30ct (HK).webp

This daily supplement beverage features a blend of superfruits, including Ningxia wolfberry puree, blueberry, aronia, cherry, pomegranate, and plum juices. Enhanced with natural extracts and essential oils, NingXia Red supports overall health and wellness, providing a delicious and nutritious boost to your day.

NingXia Red

Known for its grounding and uplifting aroma, Frankincense essential oil is perfect for enhancing spiritual practices and promoting a sense of connectedness. Whether diffused or applied topically, it supports radiant skin and helps create a safe and comforting environment for meditation and prayer.

Frankincense Essential Oil

This unique blend of vanilla, lime, copaiba, and other pure essential oils offers relief from daily stress and promotes relaxation. Conveniently packaged in a roll-on bottle, Stress Away can be easily applied to pulse points for an instant calming effect, making it an ideal companion for busy days.

Stress Away Roll-On

Harnessing the power of Thieves® essential oil blend, this concentrated cleaner provides a deep clean without harsh chemicals. From scrubbing to degreasing, Thieves® Household Cleaner is versatile and safe to use around the whole family, leaving behind a fresh and inviting scent.

Thieves® Household Cleaner 1.8L

Infused with Young Living's signature Thieves® blend and menthol, these cough drops offer triple-action strength to relieve coughs, soothe sore throats, and cool nasal passages. With their natural ingredients, Thieves® Cough Drops provide effective support for respiratory health.

Thieves® Cough Drops
Cedarwood Essential Oil

CSR Activities

  • Protect the Amazon Initiative

    Young Living's commitment to the preservation of the Amazon rainforest is showcased through this initiative.

    By partnering with local communities and conservation organizations, like the Institute of Conservation and Sustainable Development of the Amazon (IDESAM), the company aims to combat forest fires & deforestation, protect biodiversity, and support sustainable livelihoods for indigenous peoples.

    Through various projects such as reforestation efforts, sustainable agriculture practices, and educational programs, Young Living strives to safeguard this vital ecosystem for future generations.

  • Owl Conservation Project

    Young Living demonstrates its dedication to wildlife conservation with its Western Owl Conservation Project. Focusing on the preservation of owl populations, the company collaborates with experts and organizations to conduct research, habitat restoration, and public awareness campaigns.

    By addressing threats such as habitat loss and pollution, Young Living contributes to the protection of these majestic birds and the ecosystems they inhabit.

  • Partnership with Vital Ground Foundation

    Through its partnership with the Vital Ground Foundation, Young Living supports the conservation of grizzly bear habitat in North America.

    By funding land acquisition, habitat restoration, and research projects, the company helps protect crucial corridors and habitats for these iconic species. This collaboration underscores Young Living's commitment to preserving biodiversity and fostering coexistence between wildlife and human communities.

  • The D. Gary Young Wildlife Sanctuary

    Young Living's establishment of the D. Gary Young Wildlife Sanctuary represents a significant milestone in conservation efforts.

    This sanctuary, made possible by the company's largest-ever conservation easement donation to The Nature Conservancy in Utah (covering 11,597 acres, or 18.75 square miles), serves as a refuge for diverse wildlife species and native ecosystems.

    By permanently protecting this land from development and exploitation, Young Living demonstrates its long-term commitment to environmental stewardship and habitat preservation.

CSR Activities

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28 November 2023

Young Living Foundation Commemorates Giving Tuesday with Sponsor a Student Program.

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23 October 2023

Young Living Essential Oils Selected as a 2023 Green Business Award Honoree.

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18 October 2023

Young Living Highlights Partnership with Hope for Justice During Anti-Slavery Week.

The second annual ”Amway Cares” serves 28 Kent County non-profit organizations.
25 July 2023

Young Living Announces New Products and Returning Favorites at 29th Annual Americas Convention.

Young Living Business Model

Young Living Business Model

Young Living is a multi-level marketing (MLM) company that primarily sells essential oils and related products. Here's a breakdown of how their business model typically works:

  • Product Sales:Young Living sells a wide range of essential oils, blends, personal care products, nutritional supplements, and other wellness-related items. These products are often promoted as natural and beneficial for health and well-being.

  • Membership:To purchase Young Living products, customers are encouraged to become members. There are two types of memberships: Retail Customer and Wholesale Member.

  • Retail Customer: Retail customers can purchase Young Living products at full retail price without any discounts or benefits.

  • Wholesale Member: Wholesale members enjoy discounted pricing (24% off retail prices) and can participate in the Young Living compensation plan. To become a wholesale member, individuals must purchase a starter kit, which typically includes a selection of essential oils and other products.

  • Training and Support: Young Living provides training and support to help members grow their businesses. This may include online resources, events, workshops, and mentorship programs.

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Young Living Compensation Plan

The Young Living compensation plan is designed to incentivize members to not only sell products but also recruit new members into their downline. Here's how it generally works:

Young Living's sales compensation plan follows a three-level approach designed to guide you in strategically building your business, progressing to higher levels, and earning compensation as you advance.

  • Establishing a Solid Foundation

    Every successful business begins with a strong foundation.

  • Expanding Your Business

    Once you've experienced the benefits of Young Living’s products and shared them, you're prepared to extend that experience to others. Expand your foundation by inviting others to join your team and achieving collective success.

  • Nurturing Leaders

    With a thriving business and a dedication to promoting wellness through Young Living, you're poised to extend the company’s mission globally by empowering others to achieve success and thereby earning commissions along the way.

    However, before you dive in to understand the detailed compensation structure, it is imperative that you understand these terms:

  • Sales Organization and Structure

    • Sales Organization: Also known as a downline, this refers to all members below a particular Young Living distributor, including the distributor and all levels within their organization.

    • Level: It indicates the position of a Young Living distributor within a sales organization. The first level includes distributors directly sponsored by another distributor, and subsequent levels include distributors sponsored by those on the previous level.

    • Enroller: The person who introduces a new distributor to Young Living.

    • Sponsor: A distributor's direct upline and primary support, who may also be the enroller.

    • Upline: Any distributor positioned above another distributor in a sales organization.

  • Inactive and Dropped Accounts

    • Inactive Account: A distributor who fails to accumulate 50 PV in a calendar month is considered inactive and won't qualify for certain payouts. 100 PV is required for most commissions.

    • Dropped Account: Distributors must make a purchase every 12 months to avoid account termination. If dropped for inactivity, the distributor loses rights to their previous sales organization, which rolls up to the next qualified distributor.

  • Commission Period and Volume

    • Commission Period: Runs from the first to the last day of a calendar month. Qualifications and payouts are based on monthly achievements.

    • Personal Volume (PV): The volume of products purchased, accumulating throughout each commission period and essential for ranking within the Compensation Plan.

    • Organization Group Volume (OGV): The total sales volume of a sales organization, calculated by adding the PV of all distributors and customers.

    • Personal Group Volume (PGV): For higher ranks, it includes sales volume directly supported by the distributor.

  • Bonuses and Commissions

    • Retail Earnings: Members can earn retail profits by purchasing products at wholesale prices and selling them at retail prices.

    • Unilevel: Members earn commissions based on the purchases made by their downline (i.e., members they've recruited and their recruits). The commissions are typically calculated as a percentage of the sales volume generated by the downline.

    • Compression: Combining the volume of inactive distributors with active ones to maximize compensation.

    • Personal Generation Commissions: Paid on the sales organization between the distributor and the first Silver rank.

    • Generation Commissions: Paid on additional generations within the sales organization.

    • Starter Kit Bonuses: Cash bonus paid to enrollers for each new distributor who purchases a Premium Starter Kit.

    • Generation Leadership Bonus: Rewards distributors with shares of the company’s monthly sales based on leadership ranks achieved and maintained.

    • Diamond Leadership Bonus: Allows top-ranking members to earn shares of company sales and share expertise through networking events.

  • Young Living Commission Plan Rank Qualifications

    • Star to Royal Crown Diamond: Qualifications for various ranks based on personal volume, organization group volume, and leg requirements within a commission period. Each rank offers different commission structures and bonuses.

Young Living Compensation Plan

Establishing a Solid Foundation

QUALIFICATIONS ASSOCIATE STAR SENIOR STAR EXECUTIVE
Personal Volume (PV) 100 100 100 100
OGV 500 2,000 4,000
LEG (Volume per LEG) OGV 2 @ 1,000
COMPENSATION UNILEVEL COMMISSION PERCENTAGES
Level 1 8% 8% 8% 8%
Level 2 5% 5% 5% 5%
Level 3 4% 4% 4%
Level 4 4% 4%
Level 5 4%
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  • Additional Earning Opportunities

    • Receive a generous 50% bonus on orders placed by new Customers or Brand Partners personally enrolled by you during their first calendar month.

    • Earn a 25% bonus on orders placed by new Customers or Brand Partners personally enrolled by you during their second and third calendar months.

    • Second-level enrollers earn a 10% bonus on orders placed by newly enrolled Customers or Brand Partners during their second and third calendar months, as described above.

Expanding Your Business

QUALIFICATIONS SILVER GOLD PLATINUM
Personal Volume (PV) 100 100 100
OGV 10,000 35,000 100,000
LEG @ OGV 2 @ 4,000 3 @ 6,000 4 @ 8,000
PGV 1,000 1,000 1,000
COMPENSATION UNILEVEL COMMISSION PERCENTAGES COMMISSION PERCENTAGES
Level 1 8% 8% 8%
Level 2 5% 5% 5%
Level 3 4% 4% 4%
Level 4 4% 4% 4%
Level 5 4% 4% 4%
GENERATION COMMISSION PERCENTAGES
Personal Generation 2.5% 2.5% 2.5%
Generation 2 3% 3% 3%
Generation 3 3% 3% 3%
Generation 4 3% 3%
Generation 5 3%

Nurturing Leaders

Generation Leadership Bonus

Receive shares totaling 6.25% of Young Living's commissionable sales based on your achieved rank for the month and the leaders in your organization from whom you earn generation commissions.

SILVER GOLD PLATINUM DIAMOND CROWN DIAMOND ROYAL CROWN DIAMOND
1 Share 2 Shares 3 Shares 4 Shares 5 Shares 6 Shares

Commissions for Developing Leaders

QUALIFICATIONS DIAMOND CROWN DIAMOND ROYAL CROWN DIAMOND
Personal Volume (PV) 100 100 100
OGV 250,000 750,000 1,500,000
LEG @ OGV 5 @ 15,000 6 @ 20,000 6 @ 35,000
PGV 1,000 1,000 1,000
COMPENSATION UNILEVEL COMMISSION PERCENTAGES
Level 1 8% 8% 8%
Level 2 5% 5% 5%
Level 3 4% 4% 4%
Level 4 4% 4% 4%
Level 5 4% 4% 4%
GENERATION COMMISSION PERCENTAGES
Personal Generation 2.5% 2.5% 2.5%
Generation 2 3% 3% 3%
Generation 3 3% 3% 3%
Generation 4 3% 3% 3%
Generation 5 3% 3% 3%
Generation 6 3% 3% 3%
Generation 7 3% 3%
Generation 8 1%

Nurturing Leaders

Diamond Leadership Bonus

Young Living rewards Diamond leaders by paying out shares equal to 0.5% of the monthly commissionable sales, recognizing their contribution to the global growth of the company.

DIAMOND CROWN DIAMOND ROYAL CROWN DIAMOND
1 Share 2 Shares 3 Shares

FAQs

Yes, Young Living remains an MLM company, utilizing a business model where distributors earn commissions not only from their own sales but also from the sales of those they recruit into the organization.

Yes, individuals make money with Young Living by selling products and recruiting others, but success and earnings can vary significantly depending on factors such as sales skills, effort, and market demand.

Young Living was owned by its founder, Donald Gary Young, until his passing in 2018. Now, it is owned by his family, primarily his wife, Mary Young.

Young Living markets its products as natural and derived from plants, but it's essential to research and verify individual product claims for transparency.

Commission earnings with Young Living can vary widely depending on factors like sales volume, rank within the company, and team size. Typically, distributors can earn up to 8% commission on personal sales, with additional bonuses and incentives available for building a team and achieving higher ranks.

A Young Living independent distributor is someone who sells the company's essential oils and related products directly to consumers. They operate as independent contractors, earning commissions on their sales and potentially additional income through building and leading a sales team.

While Young Living's founder, Gary Young, was a member of The Church of Jesus Christ of Latter-day Saints (Mormon), the company itself is not officially affiliated with any religion.

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